Globalisation Creates More Opportunities for Uk Businesses Essay

Globalization is the growing trend towards worldwide markets in products, capital and labor, unrestricted by barriers. Globalization is not a new process but it has accelerated in recent years with the rapid growth of multinational companies and with the expansion of free trade with fewer quotas on imports. There are many key features of globalization, which has made an impact on business strategies such as; increased international trade, freer movement of workers between countries and finally the growth of multinational businesses in all countries. These create both potential opportunities but also limitations to businesses. In this essay I will discuss both sides. The expansion of national businesses has helped to raise productivity and efficiency in the UK economy. This provides a solid foundation and sustaining a comparative advantage in the areas where the UK still has some world class manufacturing businesses. Inward investment allows for the application of better manufacturing techniques, this could include Just-in-time supply strategies, which also speeds up the process of applying new technologies and spreading information. Honda use this system of JIT in the UK market, by doing this is creates more competitors within the business because you always order the right amount, which will keep your inventories low which therefore, means your costs will be lower. By Honda having this advantage it allows them to invest there saved money elsewhere in the business. Globalization creates threats for UK businesses because it has intensified the competition with in other businesses. Due to the rising import penetration and also the switch of manufacturing to find a lower-cost production centres in Eastern Europe and South Asia, this has caused a fall in output and therefore thousands of jobs are lost in the UK each year. By this happening it leads a rise in unemployment, which ultimately lead to worsening in the regional economic divide. An example of this is Dyson, they moved from a small village called Malmemsbery in the county of Wiltshire to South East Asia, by doing this is made 800 employees redundant and this has a massive effect on the local community. Globalization creates more opportunities than threats for UK business; due the current movement of globalization the terms of trade have moved into the UK favor. For example, the UK economy is moving further and further towards the high production, sale of high value manufacturing and high knowledge services which tend to command in global markets a price higher than the cost of importing cheaper manufactured goods e.g. the UK exports of high quality luxury cars such as Bentley and Rolls Royce which seem to command the market around the world the nit comes to luxury cars. Due to the manufactures high expertise it is very difficult for other car companies who want to enter the market such as Ford or Toyota as they do not have such as expertise in their business. This switch towards more expensive products as the main source of exports provides the UK with better living standards and most importantly the opportunity cost of exporting has moved in to the UK favor. Another threat in which globalization has caused is the threats to the UK service industries. O2 outsourced there call centers out to India as it has lower labor costs. This links back to my last point of making people redundant due to the outsourcing of a business abroad. Another negative claim is that O2 customers, the British public prefer to have English accents and easier to pronounce names this is not xenophobia on behalf of the British public but instead an ease of transaction as many customers report unsatisfactory calls. This also puts pressure on the businesses as they are taking a risk of moving abroad but also it may cause the business to drive down real pay levels in the UK serve sectors in order to compete more effectively. Over the last 12 years the UK has enjoyed a period of sustained economic growth, rising employment and improving living standards. The UK growth has been on a trend rate of 2.5% per annum, which is the one of the longest growth phases for nearly 100 years. This healthy trend is due to the rising levels of trade and investment spurred on by international competition. Finally a threat in which globalization can cause is the fear of the effect globalization will cause to the environment. The huge growth in competition in the UK has lead to a massive influx in pollution over the UK from sea freight transport to international air transport, this long distance travelling leads to pollution being spread all over the UK and the ever rising scale of household and industrial waste leads to an enormous external costs. The likes of Tesco and ASDA which freight and ship a variety of food products and cheap electrical goods has meant that the customer has benefited the most from cheaper costs however this has had a detrimental affect on the environment, with broccoli from Japan, oranges from Florida and lamb from New-Zealand this is meant that these companies are racking up huge amounts of travelling which leads to a massive increase of carbon footprint. To conclude this quote sums up my views of globalization in the UK: â€Å"The things that Britain has always had a comparative advantage in selling to the world — financial services, scientific research, education, entertainment and so on — are rising in price. Because of this shift in relative prices, the British people have effectively enjoyed a large pay increase without having to work any harder†

Personal Philosophy of Man , God and the World Essay

ACKNOWLEDGEMENT First of all, I am grateful to the Almighty God for establishing me to complete this project. I wish to express my sincere thanks to SOTERO H. LAUREL Librarians, for providing me with all the necessary facilities and books that I need to be able to carefully analyze all the topics that have been discuss in philosophy of human existence. I also thank Professor Josefina C. Perez, one of the faculties in College of Arts and Sciences of Lyceum of the Philippines University. I am extremely grateful and indebted to her for her expert, sincere and valuable guidance and encouragement extended to me. I placed on record, my sincere gratitude to my close friends, best friends and college friends for their constant encouragement. I also thank to my parents for their unceasing encouragement and support. Lastly, I thank to Professor Violeta G. Tabin, full time faculty in College of Arts and Sciences of the Lyceum of the Philippines University, for taking this opportunity to comprehensive to understand the subject of Philosophy of Man. I also placed on record, my sense of gratitude to one and all who, directly or indirectly, have lent their helping in hand in this venture. INTRODUCTION My project is all about the Philosophy of Man, God and the world according to Pre – Socratic Philosophers who rejected traditional and mythological explanations that they have a lot of rational explanations that some of them I believed in, Great Pillars of Western thought or Classic Greek Philosophy that focusing on the role of reason and inquiry in explaining man and soul that some of them I contradict to their beliefs, Medieval Philosophers which their philosophy refers to philosophy in Western Europe but this philosophy of era is one of the greatest achievements in philosophical theology, Modern Philosophy that centers on the relation between experience and the reality, the ultimate origin of knowledge, the nature of the mind and it’s relation to the body, the implications of the new natural sciences for free will and God and find out some of this philosophers are more believes in science and this Modern Philosophy will discuss my belief in God, Man and the world on existentialism, utilitarianism and communism, lastly the Eastern Philosophers who’s belief generally does not focus on a single, indivisible, all – powerful God, I also write my philosophy of God which the eastern philosophers was almost absent from some of their beliefs to God like in Buddhism and Confucianism and the Hinduism that they said God is Brahman from them but they have almost 3 Gods. My belief in the world, man and God shall be presented in different views which I have more discuses and written on the next page.

WEATHER HAZARDS Research Paper Example | Topics and Well Written Essays - 750 words

WEATHER HAZARDS - Research Paper Example In addition, Thunderstorms and high-wind events caused the most injuries and deaths while lightning events caused the least injuries. However, none of the weather hazards caused any damage to crops (Virginia Department of Emergency Management, 2004). It is also evident in the table that Tropical storms and Hurricanes caused a lot of damage to properties and crops in the counties of Maryland. They also caused the most injuries and only one death. The tornados also caused damage to properties and crops, many injuries and four deaths. The ice events and snow, lightning events and thunderstorms and high-wind events also caused many assets and crop damage many injuries and fatalities (Homeland Security and Emergency Management agency, 2013). From the table, it can be seen that also the tropical storms and the hurricanes caused the most damage to crops and properties 333 injuries and nine deaths. Lighting events caused the least damage and only two injuries. Tornadoes, snow and ice events, thunderstorms and high wind events also caused some damage to the property and crops. The snow and ice events caused the most injuries as compared to other weather hazards. It also produced the most number of deaths. The Tornados, thunderstorms, high-wind events, and lightning events did not cause any deaths (Emergency Management agency,

Strategic Plan Essay Example | Topics and Well Written Essays - 2000 words

Strategic Plan - Essay Example This paper analyzes the presents an internal and external analyses of the Southco, Incorporated. This paper suggests that the company employs a differentiation strategy in achieving the company's objective of increasing market share and revenue. Our mission is to create continuous growth opportunities through strong customer connectivity and engineering excellence. We will seize these opportunities through seamless teamwork and by leveraging our operational excellence and supply chain management. Together, we will drive leadership, growth and extraordinary value for our customers, associates and shareholders. The success of a company is not only subject to its internal operation but is often to a large degree dependent to its environment. In fact, the mere survival of a company hinges on its ability to take advantage of the opportunities and surpass the threats posed by its external environment. Southco, Inc. belongs to the engineered access hardware industry. Like any other segment, this industry is primarily influenced by its remote environment like social, political, technological, ecological, and economic factors. The operation of Southco, Inc. ... It can be seen that innovations in one sector can largely affect another. For Southco, technological breakthroughs can amazingly influence the industry it operates in it by altering the way it does business. One example of this is the technological revolution brought about by the internet. In the case of Southco, this advancement has made its operation more efficient by offering a new way to market its product to its customers. Instead of just manufacturing its products, the company was able to streamline its value chain by cutting the distribution channels between it and the customers. The internet also removed geographical boundaries and helped the company reach out to a larger market. The internet technology facilitated the Southco's inbound logistics as it eased collaboration with present and prospective suppliers. Economic factors also have a great bearing on the operation of the engineered access hardware industry. As the company operates as an international player, it is exposed to various risk not faced by companies serving the domestic market only. The global economy has become more integrated as it is becoming a global village. However, each country does not perform the same way as the other. This explains the fluctuations of the value of currency in different economies. Southco is exposed to this risk as the value of its revenue in one country is always influenced by the value of the country's currency relative to the US dollars. Exchange rate fluctuation can be both harmful and beneficial in determining the performance of Southco's regional department. Industry Analysis The analysis of an industry and the significant forces in it can be best illustrated by employing Porter's Five Factor Model. Entry Barriers: HIGH Entry to the engineer access

Annunciation of Mary A Significant Image in the Christian Theology Essay

Annunciation of Mary A Significant Image in the Christian Theology - Essay Example This article will discuss in detail  the image of Annunciation of Mary, starting from the story as given in "Protoevangelium of James" and moving on to later time periods. This writing will take a look at this particular picture of Mary as it gradually develops through the ages and represents her gradual rise in the minds and beliefs of Christian theology. It will also focus on the aspect of representing the perpetual virginity of Mary through this image of ‘Annunciation of Mary’ to allay the fears in the minds of the orthodox creed. Early Christian literature that is of the imaginative type and tells us stories of a religious nature are known as the apocryphal gospels. These were first written in the second century and a certain variation of these apocryphal scriptures are known as ‘proto-gospels’ which give us the first pictures of Mary, right from her birth. One of these proto-gospels, known as the â€Å"Protevangelium of James†, is supposedly written by James, son of Joseph, from his first marriage, and dates even prior to that of Luke’s gospel. Here in James gospel, we get a beautiful picture of Mary’s Annunciation with the archangel Gabriel, described by Knight, as, â€Å"And she took the pitcher, and went out to fill it with water. And, behold, a voice saying:  Hail, you who have received  grace; the  Lord is with you;  blessed  are you among  women! And she looked around, on the right hand and on the left, to see whence this voice came. And she went away, tre mbling, to her house, and put down the pitcher; and taking the purple, she sat down on her seat, and drew it out. And, behold, an  angel  of the  Lord  stood before her, saying:  Fear  not,  Mary; for you have found  grace  before the  Lord  of all, and you shall conceive, according to His word. And she hearing, reasoned with herself, saying: Shall I conceive by the  Lord, the living  God?

Respond to post Article Example | Topics and Well Written Essays - 500 words - 1

Respond to post - Article Example (Nomensa 2009) According to Capital Community College Foundation (2004), â€Å"a sentence fragment fails to be a sentence in the sense that it cannot stand by itself. It does not contain even one independent clause. There are several reasons why a group of words may seem to act like a sentence but not have the wherewithal to make it as a complete thought: (1) it may locate something in time and place with a prepositional phrase or a series of such phrases, but its still lacking a proper subject-verb relationship within an independent clause; (2) it describes something, but there is no subject-verb relationship; (3) it may have most of the makings of a sentence but still be missing an important part of a verb string; and (4) it may even have a subject-verb relationship, but it has been subordinated to another idea by a dependent word and so cannot stand by itself. Regardless of the rationale, fragmented sentences have tendencies of creating confusion, miscommunication, and ineffective transmission of messages. Well spoken and written languages should follow the correct grammatical rules to avoid communication problems. Procrastination means deferring or delaying action till another day or time. There have been several studies identifying the causes of procrastination – from being perfectionist, to having negative feelings and anger at the time when one is supposed to undertake certain tasks. In this regard, when one has identified the exact cause for procrastination, the person would be able to move on and to take positive action in preventing it to happen. One of the recommended measures to address procrastination is to take small steps, to wit: â€Å"remind yourself to take small steps, as each small step makes up the bigger picture. It will also help you to plan out your work schedule, and make the work seem a lot more manageable and less threatening. Similarly, even for

Masculinity Exhibited in Advertisements Essay Example | Topics and Well Written Essays - 750 words

Masculinity Exhibited in Advertisements - Essay Example This "Masculinity Exhibited in Advertisements" essay outlines masculinity depiction in different ads. The days of dry statistical display in advertisements are gone. On going through centuries of developments encompassing several ups and downs, like pre industrial revolution, post industrial revolution, Great Depression of World War II, advertisement has grown to adopt story-telling as the finest form of its execution, in which culture and gender occupy key roles.(O’Guinn et al, 2009) The motivation research being carried out in the field of advertisements by several business concern still have their vigour. The types of media have also grown exponentially to keep the consumer populace at its grip. Through ages culture is the soul of advertising everywhere. The dry depiction of mere information gave way to pictorial display of youth especially women. For many decades women played the core of business advertisements even to promote sales of products that were purely for men. Th e advents of lesbianism and gay culture have introduced the knack of understanding what gender means really in a business society. Masculinity was felt need not be kept behind the screen for a long time. Men are pictured either as care taking father/son or as anarchic, seducers, warriors and rogues with extraordinary physical strength and pomp. However, certain advertisers depict men with both pomp and responsibility bearing appearance. No more rebellious images are mixed with this type of responsible bearing men. In the contemporary image of masculinity, the idea of a caring, loving and gentle man is not a taboo but integral in the current image of masculinity. RALPH LAUREN: Ralph products are of course, very nice that they provide a sense of different feel at different timings. This aspect is mainly centred on the quality of the product; however, the advertisement team had brainstormed to inculcate this factual information into the minds of consumers with hectic experiments. A clo se look on the Polo advertisements of Ralph Lauren would reveal the hidden facet of womanliness in man. If you imagine a young woman wear the same costume, then also the product would look very nice. This type of opposite gender attraction has tactfully been employed in the advertisements of Ralph. Fashion and beauty no more enjoy the sole propriety of woman hood. Ralph had cleverly combined the flair for fashion with the taste of tradition. Even in the designing of women’s wear, Ralph Lauren added the Polo logo. The loosely cladding belt in this advertisement provides a mere manly look to the product. The Polo logo in women’s wear had tremendously attracted women too and made a great hit. Usages of masculine tint in his advertisements for women’s wear have effortlessly fetched greater results. Ralph Lauren’s advertisement for men’s wear invariably hinted men’s quest for soft touch, while loudly exhibiting the toughness of masculinity. This was made possible by way of underpinning womanliness inherently running inside every man. Likewise, women’s wears were advertised with men’s touch. A perfect blend was meticulously calculated and harnessed in the advertis

Practical Assignment Example | Topics and Well Written Essays - 2500 words

Practical - Assignment Example First, it is vital to note that these concerts bear naming scheme and their duration may only be within 2, 3, 4, or 5 hours. The concerts have to fall in three broad categories too. These categories are classical, rock, or pop and all of them have a minimum ticket cost varying from  £25 and  £450. These are scenarios recorded for purposes of having a consistency in data. The consistency that arose from the definitions laid bare by the anticipation of data to be collected here is what leads to the springing up of tables. Secondly, to keep the data collected in check, both in complexity and in quantity, the aspect of the concerts being scheduled and are in a repeated run makes it much easier in the database logic streamline. The events are in a variety of venues but the way that they are set up eases the schematics of the database due the recurring nature of the tables needed. The opportunities in reusing the tables and the design schemas made the work easier and the time saved was key in coming up with the best solution possible for the Concert Office database. In the analysis, stage we figured out that â€Å"REUNION† concert was one that could run in a multiple venues. This type of a scenario often anticipated a lot in the future hence the schema had to accommodate this scenario. After the design accommodating the scenario in the logic, then at least data has to be analysed to ensure maintenance in consistency. The runs that catered for here are what the team at The Concert Office term as events. The dates associated by each of the event and the venues around the UK have to be recorded. Recording is dependent on a proper datasheet and well-foreseen data collection. This scenario demands that customer’s book onto the events. The company will then need to capture the details of these customers. Still, on the requirements analysis stage, the anticipation was

Organisation Business Essay Example | Topics and Well Written Essays - 2000 words

Organisation Business - Essay Example Another trait which effects emotional intelligence is the gender, as women tend to be more social and empathetic than men whereas men are more self-regulating. Therefore, both of the emotional approaches have different kind of effects on the work individuals do in professional fields (Arteche, et al. 2008, 1). This aspect is discussed further later. A research by Adriane Arteche, Tomas Chamorro-Premuzic, Adrian Furnham and John Crump was done on the traits involved in Emotional Intelligence. Through this research, Principal Component Analysis (PCA) exposed a four-factor fundamental structure of emotional intelligence which showed high internal dependability and were, without difficulty, interpretable as mood, intrapersonal, interpersonal and adaptability, in line with Bar On. Furthermore, inter-correlations supported a higher order factor in self-assessed EQ-i, as stated by numerous other researchers (Arteche, et al. 2008, 3). Emotionally Intelligent Leadership The next research whic h was looked upon was the research done by Wendy Gordon (2010, 72) that goes deeper on the professional and personal level of the emotional intelligence. In her article, she tells us about how to reduce cost in USAF (United States Air force) and American Express by using the traits of emotional intelligence. In the research, she explains that better Emotional Intelligence means better leadership qualities in a person. With the arrival of Emotional Intelligence evaluation apparatus, companies especially considering the USAF and American express, now have the luxury of generating a methodically validated summary, showing them what behaviors would make up an effectual leader in their meticulous corporation or industry. Researchers at the Center for Creative... This essay stresses that emotional Intelligence is a strengthening factor for any employee in an organization. It means to be in control of one’s emotions and therefore being focused on the goal and clear about one’s course of action, without being impulsive. Somebody who is emotionally intelligent and handles a situation effectively in both rough and calm times would prove to be a great asset to any organization. This report makes a conclusion that personality traits play a big role when it comes to professionalism and emotional intelligence. Many qualities linked to transformational and effective leadership are also positively correlated to emotional intelligence showing that people who are able to control their and others emotions are more likely to be great leaders. Furthermore, it can be concluded that it is the responsibility of managers to manage their subordinates’ emotions in order to minimize their negative effects e.g. negative feedback should be delivered in such a way that the employee remains motivated for improved performance in future and chances of counterproductive behavior are diminished. Although the personality traits of male and female employees vary, it is established that emotional intelligence in a working environment is not determined mainly by the gender of an employee, but by their interpersonal skills while working in a team. Therefore, emotional intelligenc e is essential quality for employees, in order to have a healthy and professional environment for every person working in any organization.

A Revolutionary Approach Essay Example for Free

A Revolutionary Approach Essay I believe that the pressures of work can strip the energies off anyone. Without the right motivation, anyone can be a victim of this scenario. For me, happiness is an important ingredient to make work worthwhile. Joy at work, according to Bakke (2005) begins with individual initiative and individual control. It is my great understanding that my happiness at work depends solely with my attitude. Like success, joy at work may only be achieved if I allow it to happen. I can be successful if I allow myself to be. In like manner, if I choose to be unhappy and unsuccessful, I can do things to make my life that way too. Oftentimes, we find ourselves looking for reasons to stay in a company where we work. When the excitement wears off, we start weighing our other options. Some of us may opt to try our luck somewhere. Some may even shift careers with the hope that their new chosen field will turn them into happier persons. Bakke (2005) illustrates at least 10 aspects in the workplace that will bring joy at work. First on hs list is that: When given the opportunity to use our ability to reason, make decisions, and take responsibility for our actions, we experience joy at work. This tells us that in order to achieve joy at work, we should learn to communicate our feelings to our superiors to be able to inform them of certain situations in the workplace. As responsible workers, we should also learn to make our own decisions. This will show how efficient we are and how ell we can perform the duties and responsibles assigned to us. Bakke’s Joy at Work listed that, The purpose of business is not to maximize profits for shareholders but to steward our resources to serve the world in an economically sustainable way. Putting it the other way, we should understand that what we’re doing at the moment as career persons may translate to the world in general. As workers, we are contributing to the world’s economy. Without our efforts, we may not be able to achieve economic supremacy. Thirdly, we should attempt to create the most fun workplace in the history of the world (Chapter 3). No effort should be looked upon as too small or too little. Every task when pooled together contributes to the bigger share. We can make our workplace a joyful spot for everyone by the amount of happiness we contribute. The other way to achieve joy at work is to eliminate management, organization charts, job descriptions and hourly wages. All employees must be treated with importance. Job descriptions, hourly wages and the rest will only make them compete with each other. Another important aspect of joy at work is, fairness means treating everybody differently. Each of us is unique and each of us is born with his own talent. Thus managers must see to it that their employees are treated that way they should be. The other details listed by Bakke (2005) are: Principles and values must guide all decision; put other stakeholders (shareholders, customers, suppliers, etc. ) equal to or above yourself; everyone must get advice before making a decision. If you don’t seek advice, â€Å"you’re fired; and finally, a â€Å"good† decision should make all the stakeholders unhappy because no individual or group got all they wanted; and lead with passion, humility, and love. Being happy at work boils down to one thing. I believe that everything else depends on the person. As I mentioned above, our happiness depends on us as individual persons. We can choose to either be happy or sad in the workplace. As a member of a certain company, we should learn to appreciate what we have and be happy with what we have. Work Cited: Bake, Dennis W. Joy at Work: A Revolutionary Approach to Fun on the Job. PVG. January 2005

Ethnomethodology And Interactionism

Ethnomethodology And Interactionism Ehnomethododolgy and interactionism have been two of the most emerging social theorys to come up from the 20th century. Interactionism was the one that initially started it with the emergence of Meade in the 1920s who emerged with a style of being pragmatism as its main core argument as well as analysis how we socially act with teaches other. Herbet blumer worked on Meade theory and he created symbolic interactionism through it. With their main aim of it being what is behind the subjective theory of humans, the social process and being pragmatic, this theory has then led to several divisions created throughout they include Phenomenology, Social Action, and Ethnomethodology. The view of ethno has created the biggest difference and has been viewed as analysis people everyday life and how people act which defines there social order and therefore it will be used to document to how the world works and operate unlike many other theorys not interested in putting people in separate reality o f using extreme types of cases. In addition the Ethnomethodology can be viewed as members of society must have some shared methods that they use to mutually construct the meaningful orderliness of social situations and that it differs from normal sociology as viewed what is important is the procedures over which social society is created One of the things that interactionist sociologists are different to macro sociologist such as functionalist and Marxist conflict theories. This can be viewed as the way they look at how the individuals act in situations instead of just analysing how they react to a social stimulant. In addition they tend to look at how different social actors understand the behaviour of theirs is significant as a way of understanding in the way social world constructed. One of these differences can be shown in the difference where etnomethodologist tend to be highly indifferent to subjective methods of research as not really thinking that they correctly define human behaviour in the manner they like. In terms of contrast to the normal style of sociology the ethno view doesnt attempt to make an theory or methodological appeal In addition does not view its subjective states as an individual or group of individual as well will refuse to use concept view such as value states, sentiments , goal-orientations as a way of referring to any types of actor or other actors. Therefore for an ethnomethodologistss the way in which you can fully realise social scenes is when the actual location would be under inspection. Therefore the role is to describe the personality of these activities not just accounting as just a person in a particular location but instead look at what happens , how it happens and why these moment tends be different . A difference between the two would be the use of symbols whereby interactionist tend to assume that the truth of symbols are then interpreted by various actor in social while ethno deliberately avoids these assumption to describe social scene and do not think symbol are necessarily used as constants in social scenes. One of the things that make ethnomethodology unique is the method behind its research is different as it tends to look at practical reasons and how that is different compared to the domain of talking interaction or other constituent activity system which believe are very limited and only get a small amounts of research through it . In addition they look in methodological research and how tends be viewed through either ethno-graphic or quasi-experiment which are different to the usual analysis of conversation and look at audio and video recording of on-going interaction. They believe methods of interviews are fake and dont really give the most fairest way of analysis human behaviour as also think can be based on false assumption such as camaridie in the interview which be viewed differently by the parties but it could lead to giving less accurate results. In addition one of the most important thing for the Interactions is how they analyse peoples social life , instead of the functional objective macro-organised structure of the social system where everyone has a place and just a certain role. This is important as it fits in with the interactionist philosophy of their theoretical perspective on the image of humans instead of just analysing society and viewing how that defines. Instead human are pragmatic actors who must continually change their behaviour to be able to respond to other actor and that the only way they we can adjust is because we have the power to interpret them either through symbolic ways or could be linguistic methods through those abilities able to adjust to respond accordingly. This is then enhanced by the way we can imaginatively rehearse other ways of action before to attempt to act. This is then aided by the ability to think and then react to our actions even viewing are selves at times as the symbolic objects. T herefore the interactionist theorist would view human as active, creative participants, who define and make the social world not just conformist passive players in this social world. One of the major differences would be how they both tend to view the difference in role taking It tends to be a key role in the method of interaction whereby it allows take other people views and how their actions lead us to interact in a certain way. Furthermore in other times interactions tend to look at improvisational use of rules where the social situation isnt working well which means then human change their role to try and improve the experience. However a ethno view is that they would prefer to go analyse their research through looking at different ways that people express themselves in conversation and the way that these methods are managed. In addition the way interactionist seem to learn is through participant observation whereby instead of just looking at survey and interview instead they will view that what makes it important is looking how they act in there day to day life and how being immersed in the live is the best way of being able to understand why people commit their action and how the process of the situation is communicated through the interaction. Therefor while they will be very close in terms of contact as a consequence they are explicit over how what they learned from the person can alter their views and thinking but will be objective when it comes to conducting the research One of the criticisms ethnomethodologistss have over the interactionist approach is that they believed that there tends to be an over reliance on the cognitive system approach . There logic is that normal people tend to grasp just normal situations and that is all they process, however when there is a specific event with horrific sequence they start thinking about their pre-conscious state which leads them to disrupt there normal pattern of social interaction in addition the ethno group believe that this only a temporary problem and very quickly will be to allowed to enable normal social interaction again with just a bit of work However in certain methods there tends to be certain similar aspects if you look at how they tend to be linked to a certain degree over the interactionist concern with the role of abnormality within the studies of social group and social relationships. Usually interactionist tend to look at the method of organization which stresses how positions in place work tend to be defined by its inherent informal structure. Therefore this had led to a view created by (Hughes, 1956) that beside every task division of labor rests a moral hierarchy of positions which dictate how per-sons are to relate. Therefore when usually this a study into the social organisations the interactionist will tend to look at how the social organization start with a formal structure and how that progress through a variety of different views and ideas which then as a consequence redefine those initial structures . These view on the structure complement the ethnomethodologistss which also emphasis that a formal struct ure cant be ignored and they are vital fundamental for social relationships. Furthermore ethnomethodologistss major view in this regard in this topic is that the productions of sociologist are similar to those in everyday life. They get to there point through a couple of ways, one of those tends to be tend that sociologists main concern is the affairs of the general people in the social order . Therefore when they start with their initial test they create a certain boundaries and certain rules which will define their method however during these test they will find throughout it anomalys or that the statistical test is not accurate or that what they observe does not actually fit in with their initial hypothesis or central concept . So therefore when they try to make there concept work with their hypothesis they will tend to rely on the documentary style of analysis whereby they look at there earlier view of daily interaction and look at how to help them reach a hypothesis The two views can also have fault lines in what they necessarily try to find as an interactionist are far more concerned with normal common sense question about how we live our lives , while the ethnomethodologistss tries to analysis on the meaning of the social and look at what behind what we all do . One of the major differences can be viewed between how language is differently viewed between the two ideologies as for the interactions language can be viewed as submitting signs of the person that represent the central aspect of the social life; while for the ethnomethodologistss it can be pointed to the person as a way of being the standard reality and how it is explained A criticism that has been used towards interactionism from the ehthno has come towards the Blumer approach and their assessment over how they failed to accurate describe how the social process in the vein that there was a total gloss on the usual human social interaction especially demanding that there should be a place for the minute description of behaviour especially language behaviour instead of the constant reference to mind or self , society which where conceptual goals coming from which then used the prepared account of the social life in the method of Blumer. Therefore it while there are similarities between interactionist and the ethnomethodologists especially as ethnomethodology would not be able to exist without interactionism as that is what started this brand of sociology which went against the functional sociologist style of before such as structuralism , functionalism , Marxism it started then as a new breed of sociology and ethnomethodology became a branch of it like Phenomenology did as well . Therefore whatever the difference will be there central point will always be very similar to each other .